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The Côte d’Azur is the ultimate destination for brands seeking sun-drenched glamour, luxury settings, and iconic Mediterranean style. From Cannes to Nice and Saint-Tropez, here’s how to plan a flawless commercial shoot on the French Riviera. Why Film on the Côte d’Azur? Legendary beaches, the old towns, luxury villas, palm-lined boulevards, and crystal-clear light Internationally accessible, with Nice airport and high-speed trains World-class hotels and exclusive venues for e

Dreaming of snowy peaks, dramatic landscapes, or vibrant city scenes for your next commercial? Shooting in the French Alps and Lyon offer breathtaking backdrops and world class production resources. Here’s how to plan a successful shoot in these iconic French locations. Why the French Alps and Lyon? The Alps: Majestic mountains, pristine lakes, charming alpine villages, and four-season appeal (winter sports, summer adventure, autumn colours) Lyon: France’s culinary capital, h

Marseille is fast becoming one of France’s most in-demand destinations for filming commercials shoots, thanks to its Mediterranean light, urban diversity, and vibrant creative scene. If you’re considering filming in Marseille, here’s everything you need to know to make your production smooth, compliant, and visually stunning. Why Choose Marseille for Your Commercial Shoot? Unique mix of historic and modern architecture, from the Old Port to La Joliette Mild, sunny climate mos

France is a world-renowned destination for commercial production, but what can you expect to spend on a shoot here? While every project is unique, understanding the main cost factors to film a commercial will help you budget confidently. Key Cost Factors Location Fees: Paris, the Côte d’Azur, and iconic landmarks command premium rates. Regional cities and rural areas are often more affordable. Permits & Administration: Permit costs vary by city and type of shoot. Special ve

When planning a commercial shoot in France, many UK and international agencies wonder: Can we bring our trusted crew, or should we hire locally? The answer depends on your goals, budget, and legal requirements. Bringing Your Own Crew Pros: Familiarity with your brand, established working relationships, consistent workflow. Cons: Travel and accommodation costs, work visa requirements, and the need to navigate French employment laws. Hiring Local Crew in France Pros: Access

Being sustainable is no longer a trend in a commercial production, it’s a must-have for modern brands and agencies, no matter where you are shooting even in France. France, with its rich landscapes and forward-thinking production industry, offers many opportunities to make your commercial shoot eco-friendly. But how do you ensure your production in France meets the highest environmental standards? Eco-Friendly Practices for Shoots in France Local Sourcing: Use local crew, su

Hiring the right crew is the backbone of any successful shoot. France offers a deep pool of world-class technical talent, but the process is unique especially for international brands. Highly Skilled & Experienced Crew France is home to some of Europe’s most experienced camera operators, lighting technicians, sound engineers, and stylists. Many have worked on major international campaigns and speak fluent English. The Intermittent du Spectacle System Most crew work under this

France’s stunning locations, from Parisian boulevards to the French Alps, are a magnet for commercial shoots. But before you roll cameras, understanding French filming permits is crucial. Here’s what every international brand and agency needs to know. When Is a Permit Required? Public Spaces: Most public locations (streets, squares, parks) require a permit, even for small crews. Private Venues: For private spaces, you’ll need written permission from the owner. However, if y

One of the most unique aspects of film and commercial shoots in France is the “intermittent du spectacle” system so navigating this system can sometimes be tricky. Most experienced technical crew members such as camera operators, gaffers, sound engineers, production runners and grips work under this special employment status. The intermittent du spectacle is a legal framework designed specifically for professionals in the entertainment industry, providing them with social sec

France offers unparalleled diversity for commercial productions from the glamorous streets of Paris to the dramatic landscapes of the French Alps, the sun-soaked beaches of the Côte d'Azur to the industrial charm of Marseille. However, navigating French production requirements, regulations, and logistics can be complex for international agencies and brands. This is where local fixers become invaluable, transforming potential production headaches into smooth, successful shoots

Planning a commercial shoot in France? The right location can elevate your brand’s message and make your campaign stand out. And So Production is your trusted French local fixer and full-service production company, supporting brands and agencies in Marseille, Paris, the French Alps, and the Côte d’Azur. With experience working alongside global brands, we unlock the hidden potential of each region, ensuring a smooth, sustainable, and inclusive production tailored to your needs