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Top Filming Locations and Insider Tips for Commercial Shoots in Marseille, Paris, the French Alps, and the Côte d’Azur.

  • Writer: Solene Marvian
    Solene Marvian
  • Jul 18, 2025
  • 2 min read

Updated: Dec 23, 2025

Planning a commercial shoot in France?


The right location can elevate your brand’s message and make your campaign stand out. And So Production is your trusted French local fixer and full-service production company, supporting brands and agencies in Marseille, Paris, the French Alps, and the Côte d’Azur.


With experience working alongside global brands, we unlock the hidden potential of each region, ensuring a smooth, sustainable, and inclusive production tailored to your needs.

Why Location and Local Expertise Matter in Commercial Production?

Choosing the perfect filming location is about more than just beautiful scenery. It’s about logistics, local regulations, and having the right connections.

As a French local fixer and service production company, And So Production handles everything from scouting unique spots to securing permits, hiring local crews, and managing travel arrangements. Our in-depth knowledge of Marseille’s vibrant streets, Paris’s iconic landmarks, the breathtaking French Alps, and the sun-soaked Côte d’Azur ensures your shoot runs smoothly, on time, and on budget.


TOP FILMING LOCATIONS FOR COMMERCIALS:


MARSEILLE

Commercial filming at the Old Port in Marseille

- Old Port: Authentic Mediterranean atmosphere and historic backdrops.

- Calanques: Dramatic cliffs and turquoise waters, perfect for outdoor and adventure brands.

- Modern Cityscapes: Urban environments that offer versatility for various commercial styles.

- Local tip: Early mornings offer the best light and fewer crowds.


PARIS

Fashion commercial shoot near the Eiffel Tower in Paris

- Eiffel Tower and Trocadéro: Instantly recognisable, ideal for global campaigns.- Montmartre: Artistic flair and charming streets for lifestyle brands.

- Le Marais: Trendy, stylish, and packed with character.

- Hidden gems: Consider canal-side locations or rooftop views for a fresh take on Paris.

- Local tip: Permits are required for most public locations and this can be a long process with the local council, so plan ahead.


THE FRENCH ALPS

Commercial production team filming in the French Alps

- Chamonix and Annecy: Majestic mountains, pristine lakes, and picturesque villages.

- Ski resorts: Winter wonderland settings for sports or luxury brands.

- Summer meadows: Wildflowers and green landscapes offer a different mood.

- Local tip: Seasonal weather can impact access, so always check logistics before scheduling.


CÔTE D'AZUR

Commercial shoot on the beach in the Côte d’Azur

Côte d’Azur:

- Nice, Cannes, Saint-Tropez: Glamorous coastal towns with stunning sea views.

- Old towns: Cobblestone streets and pastel-colored buildings for a timeless look.- Secluded beaches: Ideal for exclusive, high-end campaigns.

- Local tip: Off-season shoots allow for quieter locations and easier logistics.


INSIDER TIPS FOR A SUCCESSFUL COMMERCIAL SHOOT:


- Permits and Regulations: Each city and region has its own requirements. Start the process early to avoid delays.

- Local Crews and Talent: Working with experienced local professionals ensures efficiency and cultural insight.

- Travel and Accommodation: Proximity to major airports and transport links can save time and budget.

- Sustainability: Embrace eco-friendly practices, such as digital call sheets, recycling, and sustainable catering.

- Diversity and Inclusion: And So Production actively includes underrepresented groups in all aspects of production, supporting a more inclusive industry.

- Weather Planning: Always have a backup plan for outdoor shoots, especially in the Alps or along the coast.


If you're planning some commercial shoots in Marseille, Paris, the French Alps or the Côte d’Azur and need assistance, feel free to contact us at production@andsoproduction.com.

 
 
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